Advertise with us
Our audience is business operators and the professionals who advise them — people making real decisions about software, banking, funding and how they run their books.
Start with what we will not do, because it is the part that matters most:
We do not sell, rent, or share customer data with advertisers. We do not run third-party ad networks, we do not place tracking pixels on behalf of advertisers, and we do not target ads using the client records, financial data, or documents our customers store with us. That data is theirs. Advertising never gets access to it.
Everything below works within that.
What we offer
Newsletter placement — a sponsor slot in email sent to subscribers who opted in to hear from us. You get a placement; you do not get the list.
Content sponsorship — an underwritten guide, comparison or walkthrough, clearly marked as sponsored. You do not get editorial control over what we say.
Co-marketing — joint webinars, guides, or case studies with partners whose product genuinely fits alongside ours. Usually the most effective of the three, because it is useful rather than interruptive.
Directory and integration listings — if you have built an integration, being listed where customers look for it is straightforward.
Who this suits
Products and services our customers are already trying to choose between:
- Accounting, bookkeeping and tax services
- Business banking and payment processing
- Insurance and professional services
- Business formation, legal and compliance
- Equipment, logistics and industry-specific tools
- Professional education and certification
If a customer would plausibly ask us "do you know anyone who does X?" — X is probably a fit.
What we decline
- Anything in a category our Acceptable Use Policy prohibits — cryptocurrency, adult content, gambling, payday and advance-fee lending, credit repair
- Earnings, approval, or funding claims — "get approved for $250k", "guaranteed funding", "make $10k a month". Not on our surfaces, in any wording.
- Anything requiring us to hand over or target against customer data
- Advertising that implies ShoBiz endorses a financial product or outcome
- Ads that misrepresent what your product does
We would rather run fewer, better ads than take money for something that damages the trust our customers extend to us.
Disclosure
Anything paid is labelled as sponsored, clearly, where people will see it. We do not run native advertising that reads as editorial.
Where a link earns us money, we say so. We expect the same of anyone advertising with us.
Get in touch
Email info@shobizapp.com with the subject line Advertising.
Tell us:
- What you are advertising and who it is for
- Which of the four options above interests you
- Budget range and timing
- Anything relevant you have run before
We will tell you honestly whether the audience fits. If it does not, we will say so rather than take the budget.
Rates
Rates depend on placement, timing and format, so we quote per enquiry rather than publishing a card. We do not sell on impressions — the audience is not big enough for that to be the right measure, and pretending otherwise would waste your money.
Looking for something else?
- Sponsoring an event, podcast or community? See Sponsorship.
- Earning commission on referrals? See the Affiliate Program.
- Building an integration or reselling? See Partnerships.
VaultWiz LLC (dba ShoBiz)
info@shobizapp.com